MARKETING

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MARKETING

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	Issue Date	Title	Author(s)
461	2011	Affect-Gating	King, D. ; Janiszewski, C.
2	1-Jan-2023	Affect-as-Information: Customer and Employee Affective Displays as Expeditious Predictors of Customer Satisfaction	Ashtar, Shelly; Yom-Tov, Galit B; Rafaeli, Anat; Wirtz, Jochen
3	2004	Affect, appraisal, and consumer judgment	Yeung, C.W.M. ; Wyer Jr., R.S.
4	Jun-1999	Advertising laws and regulations in Singapore	Lan, Luh Luh ; Lwin, May
5	May-1999	Advanced sale of service capacities : impact of price sensitivity to supply on optimal pricing and capacity allocations	Lee, Khai Sheang ; Ng, Irene C. L.
6	May-2013	Advance selling in the presence of speculators and forward-looking consumers	Lim, W.S. ; Tang, C.S.
7	2001	Adjustment of wages and equilibrium unemployment in a Ricardian global economy	Hoon, H.T.
8	2000	Additional validity of the Basic Language Morningness (BALM) scale	Pornpitakpan, C.
9	1-Nov-2023	Adding a third-party player in the sender-receiver deception game	Xiong, X; Zhang, Y ; Zhou, X
10	Feb-1999	Accents as a factor in advertising effectiveness in broadcast media : the case of Singapore	Lwin, May ; Lalwani, Ashok Kumar; Kuah, Leng Li
11	8-Jul-2017	Accelerating employee-related scholarship in service management: Research streams, propositions, and commentaries	Subramony M.; Ehrhart K.; Groth M.; Holtom B.C.; van Jaarsveld D.D.; Yagil D.; Darabi T.; Walker D.; Bowen D.E.; Fisk R.P.; Grönroos C.; WIRTZ,JOCHEN
12	2006	Absorptive capacity in high-technology markets: The competitive advantage of the haves	Narasimhan, O.; Rajiv, S. ; Dutta, S.
13	2002	A typology of animosity and its cross-national validation	Jung, K. ; Ang, S.H. ; Leong, S.M. ; Tan, S.J. ; Pornpitakpan, C. ; Kau, A.K.
14	30-Jun-2021	A Teaching Community Reflects On Reflective Writing In Higher Education	Toh, Tai Chong ; Tambyah, Siok Kuan ; Chang-Koh, Sue
15	Sep-2012	A STUDY OF CATEGORY PRICING AT AN ONLINE GROCERY STORE	JUNHONG CHU ; JAVIER CEBOLLADA
16	Jan-2002	A structural model of market orientation effects on entrepreneurial values and performance of SMEs	Lee, Khai Sheang ; Tan Soo Jiuan ; Jung, Kwon
17	1993	A Self-Anchoring Instrument and Analytical Procedure for Reducing Cultural Bias in Cross-Cultural Research	Funkhouser, G.R.
18	1997	A rendezvous-evasion game on discrete locations with joint randomization	Lim, W.S.
19	2003	A parsimonious model of stockkeeping-unit choice	Ho, T.-H.; Chong, J.-K.
20	Jan-2003	A parsimonious model of stock-keeping unit choice	Chong, Juin-Kuan ; Ho, Teck-Hua