MARKETING

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MARKETING

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	Issue Date	Title	Author(s)
441	2008	Antecedents and consequences of service quality in consumer evaluation of self-service internet technologies	Shamdasani, P. ; Mukherjee, A.; Malhotra, N.
2	2004	Animosity towards economic giants: What the little guys think	Ang, S.H. ; Jung, K.; Kau, A.K. ; Leong, S.M. ; Pornpitakpan, C.; Tan, S.J.
3	31-Mar-2014	Analytics In Learning : From Consumer Learning to Organizational Learning	JIANG ZHIYING
4	17-Dec-2003	An investigation into conspicuous consumption in a transitional economy: A study of emerging urban Vietnamese consumers	NGUYEN THI TUYET MAI
5	Feb-1999	An integrative frame work of preemption strategies	Lee, Khai Sheang ; Ng, Irene C. L.
6	1995	An exploratory study of in-home shoppers in a concentrated retail market. The case of Singapore	Shamdasani, P.N. ; Ong Geok Yeow
7	1996	An exploratory study of factors affecting the failure of local small and medium enterprises	Theng, L.G. ; Boon, J.L.W.
8	May-1998	An exploratory empirical study on how pricing and inventory decisions are made in a simulated business environment	Subrahmanyan, Saroja
9	1995	An experimental investigation of halo effects in satisfaction measures of service attributes	Wirtz, J. ; Bateson, J.E.G.
10	2000	An examination of the presence, magnitude and impact of halo on consumer satisfaction measures	Wirtz, J.
11	2011	An empirical test of warranty theories in the U.S.computer server and automobile markets	Chu, J. ; Chintagunta, P.K.
12	Oct-1999	An empirical study on Internet-based business-to-business ecommerce in Singapore	Wirtz, Jochen ; Wong, Poh Kam
13	2000	AN EMPIRICAL STUDY OF THE QUALITY AND CONTEXT-SPECIFIC APPLICABILITY OF CUSTOMER SATISFACTION MEASURES	LEE MENG CHUNG
14	Nov-1998	An empirical examination of the influence of materialistic inclination on values, aspirations & life satisfaction	Kau, Ah Keng
15	2010	An Empirical Analysis of Shopping Behavior Across Online and Offline Channels for Grocery Products: The Moderating Effects of Household and Product Characteristics	Chu, J. ; Arce-Urriza, M.; Cebollada-Calvo, J.-J.; Chintagunta, P.K.
16	1-Jan-2021	An automated penetration semantic knowledge mining algorithm based on bayesian inference	Zang, Yichao; Hu, Tairan; Zhou, Tianyang; Deng, Wanjiang
17	2006	An auction model arising from an Internet search service provider	Lim, W.S. ; Tang, C.S.
18	19-Oct-2020	Air pollution as a determinant of food delivery and related plastic waste	Chu, Junhong ; Liu, Haoming ; Salvo, Alberto
19	Apr-2022	AI in marketing, consumer research and psychology: A systematic literature review and research agenda	Mariani, Marcello M; Perez-Vega, Rodrigo; Wirtz, Jochen
20	2016	Age of marriage and divorce: Evidence from China’s heating policy	Chu, Junhong ; Liu, Haoming ; Png, PLI