Organization name
MARKETING


Results 121-140 of 498 (Search time: 0.008 seconds).

Issue DateTitleAuthor(s)
121Apr-2002Strategic motives for acquisitions in mature and changing industriesMakinen, Saku ; Peura, Masa; Nasi, Juha
122Sep-1998Strategic management of parallel importsLee, Khai S. ; Lim, Guan H. ; Tan, Soo J. 
12329-Feb-2012STRATEGIC INTERACTIONS OF FIRMS WITH CONSUMERS-CUSTOMER TARGETING FOR INCREASED PROFITSTHOMAS SUMAN ANN
124Oct-1998Strategic alliance as an entry strategy into markets dominated by major corporationsLee, Khai Sheang ; Lim, Guan Hua ; Tan Soo Jiuan 
1252001Spot the difference: Consumer responses towards counterfeitsAng, S.H. ; Cheng, P.S. ; Lim, E.A.C.; Tambyah, S.K. 
1262002Sophisticated experience-weighted attraction learning and strategic teaching in repeated gamesCamerer, C.F.; Ho, T.-H.; Chong, J.-K. 
12724-Jan-2021SOCIAL MEDIA BUZZ AND NEW PRODUCT ADOPTIONVIVEK SUNDAR MAGESH
1282002Social marketing initiatives: National Kidney Foundation's organ donation programs in SingaporeLwin, M.O. ; Williams, J.D.; Lan, L.L. 
1292013Social Cognitive Role of Schizophrenia Candidate Gene GABRB2Tsang, S.Y.; Zhong, S.; Mei, L.; Chen, J.; Ng, S.-K.; Pun, F.W.; Zhao, C.; Jing, B.; Chark, R. ; Guo, J.; Tan, Y.; Li, L.; Wang, C.; Chew, S.H.; Xue, H.
130Sep-1987Social categorisation in Philippine organisations: Values toward collective identity and management through intergroup relationsde Leon, C.T. 
131Aug-2023?So what if ChatGPT wrote it?? Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policyDwivedi, Yogesh K; Kshetri, Nir; Hughes, Laurie; Slade, Emma Louise; Jeyaraj, Anand; Kar, Arpan Kumar; Baabdullah, Abdullah M; Koohang, Alex; Raghavan, Vishnupriya; Ahuja, Manju; Albanna, Hanaa; Albashrawi, Mousa Ahmad; Al-Busaidi, Adil S; Balakrishnan, Janarthanan; Barlette, Yves; Basu, Sriparna; Bose, Indranil; Brooks, Laurence; Buhalis, Dimitrios; Carter, Lemuria; Chowdhury, Soumyadeb; Crick, Tom; Cunningham, Scott W; Davies, Gareth H; Davison, Robert M; De, Rahul; Dennehy, Denis; Duan, Yanqing; Dubey, Rameshwar; Dwivedi, Rohita; Edwards, John S; Flavian, Carlos; Gauld, Robin; Grover, Varun; Hu, Mei-Chih; Janssen, Marijn; Jones, Paul; Junglas, Iris; Khorana, Sangeeta; Kraus, Sascha; Larsen, Kai R; Latreille, Paul; Laumer, Sven; Malik, F Tegwen; Mardani, Abbas; Mariani, Marcello; Mithas, Sunil; Mogaji, Emmanuel; Nord, Jeretta Horn; O'Connor, Siobhan; Okumus, Fevzi; Pagani, Margherita; Pandey, Neeraj; Papagiannidis, Savvas; Pappas, Ilias O; Pathak, Nishith; Pries-Heje, Jan; Raman, Ramakrishnan; Rana, Nripendra P; Rehm, Sven-Volker; Ribeiro-Navarrete, Samuel; Richter, Alexander; Rowe, Frantz; Sarker, Suprateek; Stahl, Bernd Carsten; Tiwari, Manoj Kumar; van der Aalst, Wil; Venkatesh, Viswanath; Viglia, Giampaolo; Wade, Michael; Walton, Paul; Wirtz, Jochen ; Wright, Ryan
132Oct-1998SMEs market entry strategy : substitution instead of nichingLim, Guan Hua ; Tan, Soo Jiuan ; Lee, Khai Sheang 
133Oct-1998SME's MARKET ENTRY STRATEGY: SUBSTITUTION INSTEAD OF NICHINGLIM GUAN HUA ; TAN SOO JIUAN ; LEE KHAI SHEANG 
1342001Skill requirements: Perception of the senior Asian logisticiansRazzaque, M.A. ; Bin Sirat, M.S.
152012Skewness-aware asset allocation: A new theoretical framework and empirical evidenceLow, C. ; Pachamanova, D.; Sim, M. 
16Feb-1999Single versus multiple source purchasing strategyLee, Khai Sheang ; Keh, Hean Tat ; Chung, Tuck Siong
172014Singapore Airlines: Achieving Sustainable Advantage Through Mastering ParadoxHeracleous, L.; Wirtz, J. 
18Jan-2002Singapore Airlines : what it takes to sustain service excellence - a senior management perspectiveWirtz, Jochen ; Johnston, Robert
19Apr-1999Should a firm with a reputation for outstanding service quality offer a service guaranteeWirtz, Jochen ; Kum, Doreen ; Lee, Khai Sheang 
202011Shaping consumer imaginations: The role of self-focused attention in product evaluationsHung, I.W. ; Wyer Jr., R.S.