Organization name
MARKETING


Results 1-20 of 364 (Search time: 0.017 seconds).

Issue DateTitleAuthor(s)
130-Jul-2015WHY ARE THE RICH "HEARTLESS"? BEING IN THE MIDDLE COMPARISON POSITION FACILITATES HELPING TOWARDS THE INFERIOR COMPARISON TARGETWEI JIE
216-May-2018WHOLE VERSUS PARTS: THREE ESSAYS ON THE ROLE OF MENTAL PARTITIONS IN CONSUMER JUDGMENT AND DECISION MAKINGJIA MIAOLEI
3Dec-1999Who's making a quick buck? : a duration analysis of foreign direct investment in ChinaGu, Yanmin 
42004"while stocks last" impact of framing on consumers' perception of sales promotionsTan, S.-J. ; Chua, S.H.
52009When uncertainty brings pleasure: The role of prospect imageability and mental imageryLee, Y.H. ; Qiu, C.
62004When the cat's away: A content analysis of MNC overseas recruitment print adsLeong, S.M. ; Tan, H.H. ; Loh, M.S.-Y.
718-Jul-2013When Telling The World What You Want to Achieve Can Be CounterproductiveHUNG YU-CHEN
81-Aug-2020WHEN MORE IS NOT MERRIER: THE EFFECT OF FEEDBACK FREQUENCY ON GOAL PERFORMANCELINGZI ISABEL DING
9Nov-2013When hiring, first test, and then interviewBateson, J.; Wirtz, J. ; Burke, E.; Vaughan, C.
102010When good cheer goes unrequited: How emotional receptivity affects evaluation of expressed emotionLee, Y.H. ; Lim, E.A.I.C.
11Jun-2008What's funny and what's not - The moderating role of cultural orientation in ad humorLee, Y.H. ; Lim, E.A.C. 
121989Voting behaviour in Singapore: A preliminary investigation from a multi-attribute attitudinal perspectiveMeng, L.S. ; Tiong, T.C. ; Cheong, W.K. 
132008Visual and verbal information processing in a consumer context: Further considerationsWyer Jr., R.S.; Jiang, Y.; Hung, I.W. 
142001Value-dimensions and performance of retail salespersons: An empirical examination in a developing Asian economyRazzaque, M.A. 
152009Using brand equity to counter outsourcing opportunism: A game theoretic approachLim, W.S. ; Tan, S.-J. 
162008Understanding consumer animosity in an international crisis: Nature, antecedents, and consequencesLeong, S.M. ; Cote, J.A.; Ang, S.H. ; Tan, S.J. ; Jung, K.; Kau, A.K. ; Pornpitakpan, C.
17Mar-1999Uncertain performance expectations in satisfaction models for servicesWirtz, Jochen ; Chua, Diana; Tan, Rachel Lu Pheng
182003Typology of online shoppersKau, A.K. ; Tang, Y.E.; Ghose, S.
192000Trade in Thailand: A three-way cultural comparisonPornpitakpan, C. 
201990Tourism multiplier effects on SingaporeKhan, H.; Seng, C.F. ; Cheong, W.K.