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Jochen Wirtz

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Full Name
Jochen Wirtz
Variants
Wirtz, J.
 
Main Affiliation
 
Faculty
 
Email
bizwirtz@nus.edu.sg
 
Other emails
 
ORCID
 

Publications

Results 61-80 of 128 (Search time: 0.013 seconds).

Issue DateTitleAuthor(s)
61Apr-2000Institutionalising customer-driven learning through fully integrated customer feedback systemsWirtz, Jochen ; Tomlin, Monica
6222-Dec-2020Intelligent automation: Welcome to the world of hyperautomation: Learn how to harness artificial intelligence to boost business & make our world more humanBornet, P; Barkin, I; Wirtz, J 
63Jan-1999International marketing via the Internet : an explicatory model for international transaction-offers in the NetWirtz, Jochen ; Lwin, May O. ; Wissmeier, Urban Kilian
641999Introducing uncertain performance expectations in satisfaction models for servicesWirtz, J. ; Bateson, J.E.G.
652005Kung-fu service development at Singapore AirlinesHeracleous, L.; Wirtz, J. ; Johnston, R.
661-Oct-2023Luxury hospitality: A systematic literature review and research agendaJain, V; Wirtz, J ; Salunke, P; Nunkoo, R; Sharma, A
672013Managing brands and customer engagement in online brand communitiesWirtz, Jochen ; den Ambtman, Anouk; Bloemer, Josee; Horvath, Csilla; Ramaseshan, B; van de Klundert, Joris; Canli, Zeynep Gurhan; Kandampully, Jay
68Jun-2013Managing brands and customer engagement in online brand communitiesWirtz, J. ; Ambtman, A.D.; Bloemer, J.; Horváth, C.; Ramaseshan, B.; van de Klundert, J.; Canli, Z.G.; Kandampully, J.
692008Managing human resources for service excellence and cost effectiveness at Singapore AirlinesWirtz, J. ; Heracleous, L.; Pangarkar, N. 
7025-Jan-2017Managing Service Employees: Literature Review, Expert Opinions, and Research DirectionsJochen Wirtz ; Christina Jerger
711995Marketing in Singapore : macro trends and their implications for marketing managementWirtz, Jochen 
72Dec-1996Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extensionWirtz, Jochen 
73Sep-1999Marketing in Singapore : macro trends and their implications for marketing management - 1999 update & extensionWirtz, Jochen ; Lee, Meng Chung
74Mar-2003Marketing in Singapore : macro trends and their implications for marketing management - 2003 update and extensionWirtz, Jochen ; Chung, Cindy M. Y.
75Dec-2001Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyondWirtz, Jochen ; Chung, Cindy M. Y.
76Nov-1995Marketing in Singapore : macro trends and their implications for marketing management-1995 update and extensionWirtz, Jochen 
771995Marketing in Singapore: An analysis off macro trendsWirtz, J. 
782013Message from program co-chairsHwang, S.-Y.; Sung, T.-J.; Wirtz, J. 
79Apr-2023Metaverse marketing: How the metaverse will shape the future of consumer research and practiceDwivedi, Yogesh K; Hughes, Laurie; Wang, Yichuan; Alalwan, Ali A; Ahn, Sun J Grace; Balakrishnan, Janarthanan; Barta, Sergio; Belk, Russell; Buhalis, Dimitrios; Dutot, Vincent; Felix, Reto; Filieri, Raffaele; Flavian, Carlos; Gustafsson, Anders; Hinsch, Chris; Hollensen, Svend; Jain, Varsha; Kim, Jooyoung; Krishen, Anjala S; Lartey, Jared O; Pandey, Neeraj; Ribeiro-Navarrete, Samuel; Raman, Ramakrishnan; Rauschnabel, Philipp A; Sharma, Amalesh; Sigala, Marianna; Veloutsou, Cleopatra; Wirtz, Jochen 
802-Aug-2021Narratives in entrepreneurial ecosystems: drivers of effectuation versus causationHubner, Sylvia; Most, Fabian; Wirtz, Jochen ; Auer, Christine