Please use this identifier to cite or link to this item: https://doi.org/10.1016/j.econlet.2018.05.026
Title: Screening decisions of vertically integrated theaters in the Korean movie industry
Authors: Chung, Hoe Sang
MIN KIM 
Yi, Gihwan
Keywords: Number of movie showings
Vertical integration
Market foreclosure
Incentive misalignment
Korean movie industry
Issue Date: Sep-2018
Publisher: Elsevier
Citation: Chung, Hoe Sang, MIN KIM, Yi, Gihwan (2018-09). Screening decisions of vertically integrated theaters in the Korean movie industry. Economics Letters 170 : 6-9. ScholarBank@NUS Repository. https://doi.org/10.1016/j.econlet.2018.05.026
Abstract: This paper investigates the effects of vertical integration on screening decisions using data from the Korean movie industry. We find that integrated theaters show their affiliated movies more than nonaffiliated movies, and more than nonintegrated theaters do. However, this gap reduces during the peak times of the day and after the opening week. Our evidence suggests that the integrated theaters’ screening decisions favorable to their own movies are better understood as the result of dealing with the incentive misalignment than as the result of foreclosing other movies.
Source Title: Economics Letters
URI: https://scholarbank.nus.edu.sg/handle/10635/191511
ISSN: 0165-1765
DOI: 10.1016/j.econlet.2018.05.026
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