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https://scholarbank.nus.edu.sg/handle/10635/153482
| Title: | MARKETING A RESORT HOTEL : A CASE STUDY | Authors: | FRANCES LOO VOON NGEE | Keywords: | Resort hotel Low Weekday Occupancy Rates Market Research Niche Marketing Convention market FIT market Strategies |
Issue Date: | 1991 | Citation: | FRANCES LOO VOON NGEE (1991). MARKETING A RESORT HOTEL : A CASE STUDY. ScholarBank@NUS Repository. | URI: | https://scholarbank.nus.edu.sg/handle/10635/153482 |
| Appears in Collections: | Bachelor's Theses |
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| b1778024x.PDF | 3 MB | Adobe PDF | RESTRICTED | None | Log In |
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