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https://scholarbank.nus.edu.sg/handle/10635/140435
| Title: | Halo in satisfaction measures : the role of purpose of rating, number of attributes, and customer involvement | Authors: | Wirtz, Jochen | Issue Date: | Jul-2002 | Citation: | Wirtz, Jochen (2002-07). Halo in satisfaction measures : the role of purpose of rating, number of attributes, and customer involvement. Research Paper Series (National University of Singapore. Faculty of Business Administration); 2002-023 : 1-32. ScholarBank@NUS Repository. | Series/Report no.: | Research Paper Series; 2002-023 | Source Title: | Research Paper Series (National University of Singapore. Faculty of Business Administration); 2002-023 | URI: | http://scholarbank.nus.edu.sg/handle/10635/140435 |
| Appears in Collections: | Staff Publications Elements |
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| b23119159.pdf | 2.46 MB | Adobe PDF | OPEN | None | View/Download |
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