Please use this identifier to cite or link to this item: https://scholarbank.nus.edu.sg/handle/10635/140406
Title: Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond
Authors: Wirtz, Jochen 
Chung, Cindy M. Y.
Issue Date: Dec-2001
Citation: Wirtz, Jochen, Chung, Cindy M. Y. (2001-12). Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond. Research Paper Series (National University of Singapore. Faculty of Business Administration); 2001-033 : 1-54. ScholarBank@NUS Repository.
Series/Report no.: Research Paper Series; 2001-033
Source Title: Research Paper Series (National University of Singapore. Faculty of Business Administration); 2001-033
URI: http://scholarbank.nus.edu.sg/handle/10635/140406
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