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https://scholarbank.nus.edu.sg/handle/10635/140373
| Title: | Congruency of scent and music as a driver of in-store evaluations and behavior | Authors: | Wirtz, Jochen Mattila, Anna |
Issue Date: | Apr-2000 | Citation: | Wirtz, Jochen, Mattila, Anna (2000-04). Congruency of scent and music as a driver of in-store evaluations and behavior. Research Paper Series (National University of Singapore. Faculty of Business Administration); 2000-015 : 1-38. ScholarBank@NUS Repository. | Series/Report no.: | Research Paper Series; 2000-015 | Source Title: | Research Paper Series (National University of Singapore. Faculty of Business Administration); 2000-015 | URI: | http://scholarbank.nus.edu.sg/handle/10635/140373 |
| Appears in Collections: | Staff Publications Elements |
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|---|---|---|---|---|---|---|
| b21783937.pdf | 2.49 MB | Adobe PDF | OPEN | None | View/Download |
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