Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/140353
Title: Marketing in Singapore : macro trends and their implications for marketing management - 1999 update & extension
Authors: Wirtz, Jochen 
Lee, Meng Chung
Issue Date: Sep-1999
Citation: Wirtz, Jochen, Lee, Meng Chung (1999-09). Marketing in Singapore : macro trends and their implications for marketing management - 1999 update & extension. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1999-079 : 1-57. ScholarBank@NUS Repository.
Series/Report no.: Research Paper Series; 1999-079
Source Title: Research Paper Series (National University of Singapore. Faculty of Business Administration); 1999-079
URI: http://scholarbank.nus.edu.sg/handle/10635/140353
Appears in Collections:Staff Publications

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