Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/140121
Title: Selecting appropriate customer satisfaction measures : first steps towards a normative framework
Authors: Wirtz, Jochen 
Lee, Meng Chung
Issue Date: Jun-1997
Citation: Wirtz, Jochen, Lee, Meng Chung (1997-06). Selecting appropriate customer satisfaction measures : first steps towards a normative framework. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1997-032 : 1-34. ScholarBank@NUS Repository.
Series/Report no.: Research Paper Series; 1997-032
Source Title: Research Paper Series (National University of Singapore. Faculty of Business Administration); 1997-032
URI: http://scholarbank.nus.edu.sg/handle/10635/140121
Appears in Collections:Staff Publications

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