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https://scholarbank.nus.edu.sg/handle/10635/140085
Title: | Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension | Authors: | Wirtz, Jochen | Issue Date: | Dec-1996 | Citation: | Wirtz, Jochen (1996-12). Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-052 : 1-54. ScholarBank@NUS Repository. | Series/Report no.: | Research Paper Series; 1996-052 | Source Title: | Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-052 | URI: | http://scholarbank.nus.edu.sg/handle/10635/140085 |
Appears in Collections: | Staff Publications Elements |
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