Essays on B2B services market

Please use this identifier to cite or link to this item: https://scholarbank.nus.edu.sg/handle/10635/23157

DC Field	Value
dc.title	Essays on B2B services market
dc.contributor.author	FENG SHANFEI
dc.date.accessioned	2011-06-10T18:03:15Z
dc.date.available	2011-06-10T18:03:15Z
dc.date.issued	2007-06-21
dc.identifier.citation	FENG SHANFEI (2007-06-21). Essays on B2B services market. ScholarBank@NUS Repository.
dc.identifier.uri	http://scholarbank.nus.edu.sg/handle/10635/23157
dc.description.abstract	This thesis focuses on the B2B-Service market. Two independent essays are included to examine two important issues that influence the profitability in these markets. The first essay studies the contracting decision in B2B-Service market, specifically, the decisions on contract length and its mutual influences with the business relationship. The second essay examines how the B2B-service market can effectively foresee the future demand thus to optimally utilize the expensive assets involved in the services.
dc.language.iso	en
dc.subject	B2B, contract length, relationship, oil drilling, utilization, market potential
dc.type	Thesis
dc.contributor.department	MARKETING
dc.contributor.supervisor	TRICHY V KRISHNAN
dc.description.degree	Ph.D
dc.description.degreeconferred	DOCTOR OF PHILOSOPHY
dc.identifier.isiut	NOT_IN_WOS
Appears in Collections:	Ph.D Theses (Open)

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