Please use this identifier to cite or link to this item: https://scholarbank.nus.edu.sg/handle/10635/226082
Title: PROFILING CHARACTERISTICS OF 'HIGH-TECH' INDUSTRIAL PREMISES
Authors: ONG KAH SENG
Issue Date: 2004
Citation: ONG KAH SENG (2004). PROFILING CHARACTERISTICS OF 'HIGH-TECH' INDUSTRIAL PREMISES. ScholarBank@NUS Repository.
Abstract: There has been much confusion about what constitutes a 'high-tech' industrial development. Market researchers till date, have yet to explicitly state what exactly constitutes one. This study aims to define high-tech industrial developments through the perceptions of occupiers of the spaces. Seven factors were hypothesized to determine whether a business space could be termed 'high-tech': building specifications, age, image, locality, tenants, amenities and high rental values. Through exploratory factor analysis, it was determined that tenants view a high-tech development as according to the seven hypothesized factors. Using structural equation modeling via AMOS (Analysis of Moment Structures), in particular through confirmatory factor analysis, this research has confirmed that these seven factors indeed represent the underlying structure of a high¬ tech industrial development. However, there are two constructs which are essentially building specifications while the factor 'age' was concluded to be a non-significant factor. A comparative analysis of tenants' and practitioners' perceptions on high-tech industrial developments was also made. The results show that there is no significant asymmetry in the perceptions of both users and providers of the space. Although 'image' was an essential construct, both occupiers and providers placed lesser emphasis on it as compared to the building specifications that a development consists. A 'high-profile' industrial building such as Ubi Tech Park, should thus cease to be termed 'high-tech'. Alternative marketing terms should therefore be used to brand these developments. Keywords: high-tech industrial development, constructs, confirmatory factor analysis, high-profile industrial building.
URI: https://scholarbank.nus.edu.sg/handle/10635/226082
Appears in Collections:Bachelor's Theses

Show full item record
Files in This Item:
File Description SizeFormatAccess SettingsVersion 
ProOks.pdf70.1 MBAdobe PDF

CLOSED

None

Page view(s)

7
checked on Jan 26, 2023

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.