Please use this identifier to cite or link to this item: https://scholarbank.nus.edu.sg/handle/10635/223773
Title: IMPACT OF FOODSERVICE TECHNOLOGY ON F&B SECTOR IN SINGAPORE
Authors: LAM ZHI YING SIMONE
Keywords: Real Estate
Liao Wen Chi
RE
2019/2020 RE
Issue Date: 20-May-2020
Citation: LAM ZHI YING SIMONE (2020-05-20). IMPACT OF FOODSERVICE TECHNOLOGY ON F&B SECTOR IN SINGAPORE. ScholarBank@NUS Repository.
Abstract: Similar to traditional retail, the F&B sector is undergoing technological disruption as well. With foodservice technology like Foodpanda, cutQ and Eatigo growing in popularity, it is imperative to determine if there has been any changes in food consumption patterns, analyse how these forms of technology would impact different types of F&B businesses, and also provide recommendations to the F&B foodservice sector on how they could better adopt digital solutions to acquire a competitive edge. Thus, this paper aims to examine the prevalence and impact of foodservice technology, particularly, foodservice applications within the F&B foodservice sector. All data obtained were collected from surveys personally distributed, email interviews or face-to-face interviews. The results collected are analysed using chi-square tests, T-tests and modelled using logistic regression. After the analysis, this dissertation concludes that a franchise business model and having youths as a target group have a positive association with the probability of integrating food delivery applications. On the other hand, F&B outlets that are priced in the budget range and expensive range show a negative association. Interviews with business owners reveal that foodservice technologies give a competitive advantage and are essential to F&B businesses. However, the effects felt by F&B outlets might differ depending on their market share and branding.
URI: https://scholarbank.nus.edu.sg/handle/10635/223773
Appears in Collections:Bachelor's Theses

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