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|Title:||INNOVATION AND PERFORMANCE DURING THE EVOLUTION OF COMPLEMENTARY TECHNOLOGIES||Authors:||SIDDHARTH NATARAJAN||ORCID iD:||orcid.org/0000-0002-2425-8466||Keywords:||complementary technologies, innovation, market entry, profiting from innovation, product portfolio, ecosystems||Issue Date:||15-Apr-2019||Citation:||SIDDHARTH NATARAJAN (2019-04-15). INNOVATION AND PERFORMANCE DURING THE EVOLUTION OF COMPLEMENTARY TECHNOLOGIES. ScholarBank@NUS Repository.||Abstract:||This dissertation examines how complementary technologies affect product commercialization and performance of innovating firms. I ask two questions: (1) How do complementary technologies affect a firm’s returns to innovation in a focal product? (2) How do complementary technologies influence changes in a firm’s product portfolio? In answering the first question, I suggest that a firm’s innovation in a focal product will yield greater commercial benefits when complementary technologies of the focal product deliver more value to users of the focal product. For the second question, I suggest that diversity in complementary technologies of an incumbent firm’s existing product creates an inducement for the incumbent to launch new, related products. Based on these two core ideas, I develop multiple hypotheses and test them in the context of the global mobile device industry, using hand-collected data. Overall, the dissertation extends our understanding of strategic implications of demand-related challenges in complementary technologies.||URI:||https://scholarbank.nus.edu.sg/handle/10635/157368|
|Appears in Collections:||Ph.D Theses (Open)|
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