Lwin,May Oo

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Full Name

Lwin,May Oo

(not current staff)

Variants

Lwin, M.
Lwin, M.O.

Main Affiliation

MARKETING

Faculty

SCHOOL OF BUSINESS

bizmol@nus.edu.sg

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	Issue Date	Title	Author(s)
1	May-1999	Role of audio-visual congruency in consumer response to television commercials	Lwin, May ; Lalwani, Ashok Kumar; Pee, Beng Ling
2	Apr-1999	Regional initiatives for electronic commerce : a policy perspective	Lan, Luh Luh ; Lwin, May O.
3	Jan-1999	International marketing via the Internet : an explicatory model for international transaction-offers in the Net	Wirtz, Jochen ; Lwin, May O. ; Wissmeier, Urban Kilian
4	Jul-2000	Examining the use of fine print messages in advertising	Lan, Luh Luh ; Lwin, May O. ; Yu, Guat Hwa
5	2005	Consumer responses to English accent variations in advertising	Lalwani, A.K.; Lwin, M. ; Li, K.L.
6	Jun-1999	Advertising laws and regulations in Singapore	Lan, Luh Luh ; Lwin, May
7	Feb-1999	Accents as a factor in advertising effectiveness in broadcast media : the case of Singapore	Lwin, May ; Lalwani, Ashok Kumar; Kuah, Leng Li