Lee Khai Sheang

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Full Name

Lee Khai Sheang

(not current staff)

Variants

Lee, K.S.

Main Affiliation

MARKETING

Faculty

SCHOOL OF BUSINESS

fbaleeks@nus.edu.sg

Refined By:

Policy: Open

Type: Working Paper/Technical Report

File Format: Adobe PDF

Department: MARKETING

Results 21-23 of 23 (Search time: 0.008 seconds).

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	Issue Date	Title	Author(s)
21	Sep-1998	Strategic management of parallel imports	Lee, Khai S. ; Lim, Guan H. ; Tan, Soo J.
22	Sep-1998	Sun Tzu on battlegrounds and strategies : seven managerial rules for successful market targeting and penetration strategies for SMEs	Tan, Soo Jiuan ; Lee, Khai Sheang ; Lim, Guan Hua
23	Jan-1999	The impact of consumer product knowledge on prices of credence goods : an analysis in the context of the antiques market	Sim, Siew Lien; Lee, Khai Sheang ; Wirtz, Jochen