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https://scholarbank.nus.edu.sg/handle/10635/99074
| Title: | Corporate social responsibility and marketing: A cause lost in frame alignment? | Authors: | Dhanesh, Ganga S. | Issue Date: | 2008 | Publisher: | BledCom | Citation: | Dhanesh, Ganga S. (2008). Corporate social responsibility and marketing: A cause lost in frame alignment?. BledCom 2008, 15th Global Public Relations Symposium, Lake Bled, Slovenia, July 2008. ScholarBank@NUS Repository. | Source Title: | BledCom 2008, 15th Global Public Relations Symposium, Lake Bled, Slovenia, July 2008 | URI: | http://scholarbank.nus.edu.sg/handle/10635/99074 |
| Appears in Collections: | Staff Publications |
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