Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/80230
Title: Message tailoring backfires when initial attitudes are incongruent with message position
Authors: See, Ya Hui Michelle 
Valenti, G.
Ho, Y.Y. Angeline
Issue Date: 2012
Citation: See, Ya Hui Michelle,Valenti, G.,Ho, Y.Y. Angeline (2012). Message tailoring backfires when initial attitudes are incongruent with message position. Association for Psychological Science (APS) 24th Annual Convention, Chicago, Illinois. ScholarBank@NUS Repository.
Source Title: Association for Psychological Science (APS) 24th Annual Convention, Chicago, Illinois
URI: http://scholarbank.nus.edu.sg/handle/10635/80230
Appears in Collections:Staff Publications

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