Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/78432
Title: Why do I keep checking Facebook: Effects of message characteristics on the formation of Social Network Services addiction
Authors: Xu, H.
Tan, B.C.Y. 
Keywords: Addiction
Habit
Message richness
Message synchronicity
Social networks
Issue Date: 2012
Citation: Xu, H.,Tan, B.C.Y. (2012). Why do I keep checking Facebook: Effects of message characteristics on the formation of Social Network Services addiction. International Conference on Information Systems, ICIS 2012 1 : 812-823. ScholarBank@NUS Repository.
Abstract: Nowadays, social media has become an important tool for individuals to communicate with others. Recent statistics show that a large number of people spend plenty of time on social network websites daily, which may lead to some potential social and psychological problems. In this study, we define the new concept of Social Network Services (SNS) addiction, and claim that it is different from other online addictions (e.g., online shopping addiction, online gambling addiction and online pornography addiction) studied before. Then we give a reasonable explanation for the formation of SNS addiction, and emphasize the mediating role of SNS use habit in this process. Last but not least, we posit that message characteristics: message richness and message synchronicity can amplify or weaken the relationship between SNS use habit and SNS addiction. A survey will be conducted to empirically test the hypotheses in the theoretical model in future study.
Source Title: International Conference on Information Systems, ICIS 2012
URI: http://scholarbank.nus.edu.sg/handle/10635/78432
ISBN: 9781627486040
Appears in Collections:Staff Publications

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