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https://scholarbank.nus.edu.sg/handle/10635/43886
| Title: | Research watch: Adorn your brand with likable numbers | Authors: | King, D. Janiszewski, C. |
Issue Date: | 2011 | Citation: | King, D.,Janiszewski, C. (2011). Research watch: Adorn your brand with likable numbers. Harvard Business Review 89 (7-8) : -. ScholarBank@NUS Repository. | Source Title: | Harvard Business Review | URI: | http://scholarbank.nus.edu.sg/handle/10635/43886 | ISSN: | 00178012 |
| Appears in Collections: | Staff Publications |
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