International marketing via the Internet : an explicatory model for international transaction-offers in the Net

Wirtz, JochenLwin, May O.Wissmeier, Urban KilianMARKETING2018-04-192018-04-191999-01Wirtz, Jochen, Lwin, May O., Wissmeier, Urban Kilian (1999-01). International marketing via the Internet : an explicatory model for international transaction-offers in the Net. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1999-005 : 1-25. ScholarBank@NUS Repository.https://scholarbank.nus.edu.sg/handle/10635/140330International marketing via the Internet : an explicatory model for international transaction-offers in the NetWorking Paper/Technical Report