Please use this identifier to cite or link to this item:
Authors: ONG YU KAI
Keywords: Real Estate
Malone Lee Lai Choo
2015/2016 RE
Issue Date: 4-May-2016
Citation: ONG YU KAI (2016-05-04). PLACEMAKING OF MARINA BAY. ScholarBank@NUS Repository.
Abstract: 2015 marks the nation’s Golden Jubilee, and Singapore has come a long way in becoming the global city it is today. Despite being just a little red dot on the world map, it possesses several developments which are well-distinguished on the global stage, and one of this is the Marina Bay waterfront. Land reclamation for the waterfront began as early as the late-1960s at the Southern tip of the island. However, it was only in 2004, that the government began to schedule developments for Marina Bay. With the waterfront passing through its decade milestone, it is timely to look at the progress of the waterfront today. While the development of the Marina Bay waterfront is multi-faceted, this paper deals specifically with the placemaking efforts of Marina Bay. A qualitative survey interview was conducted, targeting 240 respondents from the different user groups of the waterfront. An in-depth interview was also conducted on two individuals who play the dual role as both user and manager of the waterfront. The results shows that the placemaking of the Marina Bay have been positively received, making the place attractive for the different users. However, as a young waterfront, there are areas where the users would like to see improved, so as to make Marina Bay an even better place. While the placemaking of Marina Bay aims to create interesting developments planted along the pedestrian-friendly streets of Marina Bay and guided by prominent signage, users have suggested more signage to be installed on the waterfront in guiding the users to their destination. This is especially so for the more complex developments, such as the subterranean malls located within the Marina Bay waterfront.
Appears in Collections:Bachelor's Theses

Show full item record
Files in This Item:
File Description SizeFormatAccess SettingsVersion 
Ong Yu Kai 2015-2016.pdf863.81 kBAdobe PDF


NoneLog In

Page view(s)

checked on Feb 2, 2023


checked on Feb 2, 2023

Google ScholarTM


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.