Please use this identifier to cite or link to this item: https://scholarbank.nus.edu.sg/handle/10635/170779
Title: PAWRENTS AND THEIR FURKIDS: HOW ONLINE COMMUNITIES ARE CONSTRUCTED DISCURSIVELY
Authors: GILLIAN LIM HUI MIN
Issue Date: 13-Apr-2020
Citation: GILLIAN LIM HUI MIN (2020-04-13). PAWRENTS AND THEIR FURKIDS: HOW ONLINE COMMUNITIES ARE CONSTRUCTED DISCURSIVELY. ScholarBank@NUS Repository.
Abstract: This thesis explores how online pet communities are established discursively, specifically focusing on two breed-specific pet groups on Facebook in the analysis. It aims to contribute to the study of online community construction by providing a linguistic analysis of the phenomena. The concept of heteroglossia – in particular, voicing and recontextualization – provided the theoretical backbone of the study, while the core definition of online communities was derived from the Communities of Practice theory. The data was analysed multimodally, incorporating the linguistic, visual and technological elements of semiosis. The analysis centres around three discursive phenomena that are prevalent within the Facebook groups: ventriloquising the pet, post sharing and participation in the #dollypartonchallenge, a viral social media challenge. Group members perform these discursive practices to express their affection and concern for their pets, thereby aligning themselves with shared community interests. Posts also provide a common site of engagement for interpersonal bonding among members. Findings also highlighted the importance of Facebook-specific engagement features that allow members to perform their stance work, further facilitating group bonding. Lastly, the study also featured the changing nature of contemporary pet ownership, as pets are often humanised in in-group interactions.
URI: https://scholarbank.nus.edu.sg/handle/10635/170779
Appears in Collections:Bachelor's Theses

Show full item record
Files in This Item:
File Description SizeFormatAccess SettingsVersion 
EL-Gillian Lim Hui Min-HT-1920.pdf1.8 MBAdobe PDF

RESTRICTED

NoneLog In

Page view(s)

17
checked on Dec 4, 2020

Download(s)

3
checked on Dec 4, 2020

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.