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Please use this identifier to cite or link to this item: https://scholarbank.nus.edu.sg/handle/10635/153653
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dc.titleA CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL
dc.contributor.authorGOH HOON
dc.date.accessioned2019-05-03T02:08:37Z
dc.date.available2019-05-03T02:08:37Z
dc.date.issued1990
dc.identifier.citationGOH HOON (1990). A CASE STUDY OF THE MARKETING STRATEGY OF A HOTEL. ScholarBank@NUS Repository.
dc.identifier.urihttps://scholarbank.nus.edu.sg/handle/10635/153653
dc.sourceCCK BATCHLOAD 20190429
dc.subjectMarketing
dc.subjectHospitality Industry
dc.subjectMarketing Mix
dc.subjectMarketing Strategy
dc.typeThesis
dc.contributor.departmentSCHOOL OF BUILDING & ESTATE MANAGEMENT
dc.contributor.supervisorLAWRENCE CHIN
dc.description.degreeBachelor's
dc.description.degreeconferredBACHELOR OF SCIENCE (ESTATE MANAGEMENT)
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