Please use this identifier to cite or link to this item: https://scholarbank.nus.edu.sg/handle/10635/140435
Title: Halo in satisfaction measures : the role of purpose of rating, number of attributes, and customer involvement
Authors: Wirtz, Jochen 
Issue Date: Jul-2002
Citation: Wirtz, Jochen (2002-07). Halo in satisfaction measures : the role of purpose of rating, number of attributes, and customer involvement. Research Paper Series (National University of Singapore. Faculty of Business Administration); 2002-023 : 1-32. ScholarBank@NUS Repository.
Series/Report no.: Research Paper Series; 2002-023
Source Title: Research Paper Series (National University of Singapore. Faculty of Business Administration); 2002-023
URI: http://scholarbank.nus.edu.sg/handle/10635/140435
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