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Title: Consumer behavior in a service context
Authors: Tsiotsou, R.H.
Wirtz, J. 
Issue Date: 2012
Citation: Tsiotsou, R.H.,Wirtz, J. (2012). Consumer behavior in a service context. Handbook of Developments in Consumer Behaviour : 147-201. ScholarBank@NUS Repository.
Source Title: Handbook of Developments in Consumer Behaviour
ISBN: 9781849802444
DOI: 10.4337/9781849802444.00012
Appears in Collections:Staff Publications

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