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|Title:||Corporate social responsibility, marketing and public relations: A cause lost in frame alignment?||Authors:||Dhanesh, Ganga S.||Issue Date:||2008||Publisher:||Communications and New Media Programme, National University of Singapore||Citation:||Dhanesh, Ganga S. (2008). Corporate social responsibility, marketing and public relations: A cause lost in frame alignment?. Communications and New Media Programme White Paper Series (08/01). ScholarBank@NUS Repository.||Source Title:||Communications and New Media Programme White Paper Series||URI:||http://scholarbank.nus.edu.sg/handle/10635/102596|
|Appears in Collections:||Staff Publications|
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