Corporate social responsibility, marketing and public relations: A cause lost in frame alignment?

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Publication

Corporate social responsibility, marketing and public relations: A cause lost in frame alignment?

Dhanesh, Ganga S.

Source Title

Communications and New Media Programme White Paper Series

Publisher

Communications and New Media Programme, National University of Singapore

Collections

Staff Publications

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Organizational Units

Organizational Unit

COMMUNICATIONS AND NEW MEDIA

dept

Date

2008

URI

https://scholarbank.nus.edu.sg/handle/10635/102596

Type

Article