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Trichy V Krishnan

rp00749

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Full Name
Trichy V Krishnan
(not current staff)
Variants
Krishnan, T.V.
 
Main Affiliation
 
Faculty
 
Email
biztvk@nus.edu.sg
 

Publications

Results 1-7 of 7 (Search time: 0.004 seconds).

Issue DateTitleAuthor(s)
12008Customer loyalty programs: Are they profitable?Singh, S.S.; Jain, D.C.; Krishnan, T.V. 
22004Evolutionary estimation of macro-level diffusion models using genetic algorithms: An alternative to nonlinear least squaresVenkatesan, R.; Krishnan, T.V. ; Kumar, V.
32011Modeling the demand and supply in a new B2B-upstream market using a knowledge updating processKrishnan, T.V. ; Feng, S.; Beebe, T.
42006Optimal dynamic advertising policy for new productsKrishnan, T.V. ; Jain, D.C.
52007The impact of consumer internet experience on channel preference and usage intentions across the different stages of the buying processFrambach, R.T.; Roest, H.C.A.; Krishnan, T.V. 
62012The multiple roles of interpersonal communication in new product growthKrishnan, T.V. ; Seetharaman, P.B.S.; Vakratsas, D.
72010To push for stardom or not: A rookie's dilemma in the Tamil movie industryKrishnan, T.V. ; Sakkthivel, A.M.