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Showing results 146 to 165 of 353 < previous   next >
Issue DateTitleAuthor(s)
2003Gatekeeping in organizational purchasing: An empirical investigationLau, G.T. ; Razzaque, M.A.; Ong, A.
2011Generalized Trust and Trust in Institutions in Confucian AsiaTan, S.J. ; Tambyah, S.K. 
Sep-1998Gray marketing as a low cost market penetration strategy for entrepreneurs: conceptual model and case examplesLim, Guan Hua ; Lee, Khai Sheang ; Tan, Soo Jiuan 
2001Gray marketing as an alternative market penetration strategy for entrepreneurs: Conceptual model and case evidenceLim, G.H. ; Lee, K.S. ; Tan, S.J. 
Nov-1999Growth of the service sector in AsiaWirtz, Jochen 
Dec-1996Halo in consumer satisfaction : an experimental study of the presence, magnitude and impact of haloWirtz, Jochen ; Kwok, David Peng Kwan
2003Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvementWirtz, J. 
Jul-2002Halo in satisfaction measures : the role of purpose of rating, number of attributes, and customer involvementWirtz, Jochen 
2008Hedonic vs. utilitarian consumption: A cross-cultural perspective based on cultural conditioningLim, E.A.C.; Ang, S.H. 
Dec-1999How are they performing? : a comparative study of Singapore, Hong Kong, and Taiwan investment in ChinaGu, Yanmin 
2007How effective are loyalty reward programs in driving share of wallet?Wirtz, J. ; Mattila, A.S.; Lwin, M.O.
3-Jul-2013HOW PERSONAL CONTROL INFLUENCES AMBIGUITY SEEKING AND COUNTER-HEDONISTIC TENDENCIESSONG LIANG
2012Imaging genetics for utility of risks over gains and lossesZhong, S.; Chark, R. ; Ebstein, R.P.; Chew, S.H. 
31-Mar-2015IMPACT OF TIME-INCONSISTENCY AND OTHER-REGARDING PREFERENCE ON PRICE CONTRACT AND ORGANIZATION DESIGNZHANG XING
1996Increasing Brand Name Recall in Print Advertising among Asian ConsumersLeong, S.M. ; Ang, S.H. ; Tham, L.L.
2003Increasing replication for knowledge accumulation in strategy researchSingh, K. ; Ang, S.H.; Leong, S.M. 
Apr-2000Institutionalising customer-driven learning through fully integrated customer feedback systemsWirtz, Jochen ; Tomlin, Monica
9-Nov-2003Interference and integration effects on auditory and visual information: Differences between Chinese and EnglishTAN THOR LING
2003Interference of picture and brand name in a multiple linkage ad contextLee, Y.H. ; Ang, S.H. 
Jan-1999International marketing via the Internet : an explicatory model for international transaction-offers in the NetWirtz, Jochen ; Lwin, May O. ; Wissmeier, Urban Kilian