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Showing results 166 to 185 of 354 < previous   next >
Issue DateTitleAuthor(s)
1999Introducing uncertain performance expectations in satisfaction models for servicesWirtz, J. ; Bateson, J.E.G.
2003Inventory cost effect of consolidating several one-warehouse multiretailer systemsLim, W.-S. ; Ou, J. ; Teo, C.-P. 
2000It's only words: Idiom processing, language knowledge and consumer memory of Chinese print advertisementsLeong, S.M. ; Tan, S.J. ; Lim, W.K.
Aug-2013Judging product effectiveness from perceived spatial proximityChae, B.G.; Li, X. ; Zhu, R.J.
2005Knowledge and beliefs on corneal donation in Singapore adultsYew, Y.-W.; Saw, S.-M. ; Pan, J.C.-H.; Shen, H.-M. ; Lwin, M. ; Yew, M.-S.; Heng, W.-J.
2005Kung-fu service development at Singapore AirlinesHeracleous, L.; Wirtz, J. ; Johnston, R.
2012Lenses of the heart: How actors' and observers' perspectives influence emotional experiencesHung, I.W. ; Mukhopadhyay, A.
Oct-1998Limitations of conventional strategy frameworks when applied to SMEs : lessons from a case studyLee, Khai Sheang ; Lim, Guan Hua ; Tan Soo Jiuan 
2001Location, location, location: Insights for advertising placement on the webShamdasani, P.N. ; Stanaland, A.J.S. ; Tan, J.
Jun-2013Managing brands and customer engagement in online brand communitiesWirtz, J. ; Ambtman, A.D.; Bloemer, J.; Horváth, C.; Ramaseshan, B.; van de Klundert, J.; Canli, Z.G.; Kandampully, J.
2008Managing human resources for service excellence and cost effectiveness at Singapore AirlinesWirtz, J. ; Heracleous, L.; Pangarkar, N. 
2002Managing risk in a four-digit number gameTeo, C.-P. ; Leong, S.M. 
Sep-1998Market penetration strategies for entrepreneurs - theory and Asian SMEs experiencesLee, Khai Sheang ; Tan Soo Jiuan ; Lim, Guan Hua 
2003Marketers' boon in cyberspace: The anticybersquatting consumer protection actWalsh, M.G.; Lan, L.L.; Lwin, M. ; Williams, J.D.
1995Marketing in Singapore : macro trends and their implications for marketing managementWirtz, Jochen 
Dec-1996Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extensionWirtz, Jochen 
Sep-1999Marketing in Singapore : macro trends and their implications for marketing management - 1999 update & extensionWirtz, Jochen ; Lee, Meng Chung
Mar-2003Marketing in Singapore : macro trends and their implications for marketing management - 2003 update and extensionWirtz, Jochen ; Chung, Cindy M. Y.
Dec-2001Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyondWirtz, Jochen ; Chung, Cindy M. Y.
Nov-1995Marketing in Singapore : macro trends and their implications for marketing management-1995 update and extensionWirtz, Jochen