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Issue DateTitleAuthor(s)
Dec-1999How are they performing? : a comparative study of Singapore, Hong Kong, and Taiwan investment in ChinaGu, Yanmin 
2007How effective are loyalty reward programs in driving share of wallet?Wirtz, J. ; Mattila, A.S.; Lwin, M.O.
3-Jul-2013HOW PERSONAL CONTROL INFLUENCES AMBIGUITY SEEKING AND COUNTER-HEDONISTIC TENDENCIESSONG LIANG
2012Imaging genetics for utility of risks over gains and lossesZhong, S.; Chark, R. ; Ebstein, R.P.; Chew, S.H. 
31-Mar-2015IMPACT OF TIME-INCONSISTENCY AND OTHER-REGARDING PREFERENCE ON PRICE CONTRACT AND ORGANIZATION DESIGNZHANG XING
1996Increasing Brand Name Recall in Print Advertising among Asian ConsumersLeong, S.M. ; Ang, S.H. ; Tham, L.L.
2003Increasing replication for knowledge accumulation in strategy researchSingh, K. ; Ang, S.H.; Leong, S.M. 
Apr-2000Institutionalising customer-driven learning through fully integrated customer feedback systemsWirtz, Jochen ; Tomlin, Monica
9-Nov-2003Interference and integration effects on auditory and visual information: Differences between Chinese and EnglishTAN THOR LING
2003Interference of picture and brand name in a multiple linkage ad contextLee, Y.H. ; Ang, S.H. 
Jan-1999International marketing via the Internet : an explicatory model for international transaction-offers in the NetWirtz, Jochen ; Lwin, May O. ; Wissmeier, Urban Kilian
1999Introducing uncertain performance expectations in satisfaction models for servicesWirtz, J. ; Bateson, J.E.G.
2003Inventory cost effect of consolidating several one-warehouse multiretailer systemsLim, W.-S. ; Ou, J. ; Teo, C.-P. 
2000It's only words: Idiom processing, language knowledge and consumer memory of Chinese print advertisementsLeong, S.M. ; Tan, S.J. ; Lim, W.K.
Aug-2013Judging product effectiveness from perceived spatial proximityChae, B.G.; Li, X. ; Zhu, R.J.
2005Knowledge and beliefs on corneal donation in Singapore adultsYew, Y.-W.; Saw, S.-M. ; Pan, J.C.-H.; Shen, H.-M. ; Lwin, M. ; Yew, M.-S.; Heng, W.-J.
2005Kung-fu service development at Singapore AirlinesHeracleous, L.; Wirtz, J. ; Johnston, R.
2012Lenses of the heart: How actors' and observers' perspectives influence emotional experiencesHung, I.W. ; Mukhopadhyay, A.
Oct-1998Limitations of conventional strategy frameworks when applied to SMEs : lessons from a case studyLee, Khai Sheang ; Lim, Guan Hua ; Tan Soo Jiuan 
2001Location, location, location: Insights for advertising placement on the webShamdasani, P.N. ; Stanaland, A.J.S. ; Tan, J.