Browsing by Author WIRTZ,JOCHEN

Select a letter below to browse by last name or type
0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z


Showing results 47 to 66 of 94 < previous   next >
Issue DateTitleAuthor(s)
Jun-2013Managing brands and customer engagement in online brand communitiesWirtz, J. ; Ambtman, A.D.; Bloemer, J.; Horváth, C.; Ramaseshan, B.; van de Klundert, J.; Canli, Z.G.; Kandampully, J.
2008Managing human resources for service excellence and cost effectiveness at Singapore AirlinesWirtz, J. ; Heracleous, L.; Pangarkar, N. 
25-Jan-2017Managing Service Employees: Literature Review, Expert Opinions, and Research DirectionsJochen Wirtz ; Christina Jerger
1995Marketing in Singapore : macro trends and their implications for marketing managementWirtz, Jochen 
Dec-1996Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extensionWirtz, Jochen 
Sep-1999Marketing in Singapore : macro trends and their implications for marketing management - 1999 update & extensionWirtz, Jochen ; Lee, Meng Chung
Mar-2003Marketing in Singapore : macro trends and their implications for marketing management - 2003 update and extensionWirtz, Jochen ; Chung, Cindy M. Y.
Dec-2001Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyondWirtz, Jochen ; Chung, Cindy M. Y.
Nov-1995Marketing in Singapore : macro trends and their implications for marketing management-1995 update and extensionWirtz, Jochen 
1995Marketing in Singapore: An analysis off macro trendsWirtz, J. 
2013Message from program co-chairsHwang, S.-Y.; Sung, T.-J.; Wirtz, J. 
2010Opportunistic customer claiming during service recoveryWirtz, J. ; McColl-Kennedy, J.R.
2011Optimizing referral reward programs under impression management considerationsXiao, P. ; Tang, C.S.; Wirtz, J. 
2002Perceived fairness of demand-based pricing for restaurantsKimes, S.E.; Wirtz, J. 
2009Perceived service encounter pace and customer satisfaction: An empirical study of restaurant experiencesNoone, B.M.; Kimes, S.E.; Mattila, A.S.; Wirtz, J. 
Feb-1996Propositions on how to reduce halo effects in attribute-specific customer satisfaction measuresWirtz, Jochen 
Dec-1999Recent advances in understanding and managing consumer word-of-mouthChew, Patricia ; Wirtz, Jochen 
Apr-1996Reducing halo in satisfaction measures of service attributesWirtz, Jochen ; Loh, Kah Lan
2009Regulatory focus theory, trust, and privacy concernWirtz, J. ; Lwin, M.O.
May-2002Segmentation of library visitors in Singapore : learning and reading-related lifestylesKau, Ah Keng ; Kwon, Jung ; Wirtz, Jochen