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https://scholarbank.nus.edu.sg/handle/10635/99059
| Title: | The Role of Color in Influencing Trust The Role of Color in Influencing Trust in e-Commerce Web Site | Authors: | Sasidharan, Sharath Dhanesh, Ganga S. |
Issue Date: | Dec-2007 | Publisher: | Association for Information Systems | Citation: | Sasidharan, Sharath,Dhanesh, Ganga S. (2007-12). The Role of Color in Influencing Trust The Role of Color in Influencing Trust in e-Commerce Web Site. MWAIS 2007 Proceedings 16. ScholarBank@NUS Repository. | Abstract: | "Proceedings of the Second Midwest United States Association for Information Systems, Springfield, IL May 18–19, 2007." | Source Title: | MWAIS 2007 Proceedings | URI: | http://scholarbank.nus.edu.sg/handle/10635/99059 |
| Appears in Collections: | Staff Publications |
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