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|Title:||When message tailoring backfires: Message opponents counter-argue tailored information more intensely than non-tailored information|
|Authors:||See, Ya Hui Michelle |
|Citation:||See, Ya Hui Michelle,Valenti, G. (2013). When message tailoring backfires: Message opponents counter-argue tailored information more intensely than non-tailored information. Annual meeting of the SPSP, New Orleans, Louisiana. ScholarBank@NUS Repository.|
|Source Title:||Annual meeting of the SPSP, New Orleans, Louisiana|
|Appears in Collections:||Staff Publications|
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