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https://scholarbank.nus.edu.sg/handle/10635/78865
DC Field | Value | |
---|---|---|
dc.title | The role of mortality salience in consumer persuasion | |
dc.contributor.author | Horcajo, Javier | |
dc.contributor.author | See, Ya Hui Michelle | |
dc.contributor.author | Briñol, Pablo | |
dc.contributor.author | Petty, Richard | |
dc.date.accessioned | 2014-07-29T07:38:03Z | |
dc.date.available | 2014-07-29T07:38:03Z | |
dc.date.issued | 2008-01 | |
dc.identifier.citation | Horcajo, Javier,See, Ya Hui Michelle,Briñol, Pablo,Petty, Richard (2008-01). The role of mortality salience in consumer persuasion. Advances in Consumer Research 35 : 782-783. ScholarBank@NUS Repository. | |
dc.identifier.isbn | 0915552612 | |
dc.identifier.isbn | 9780915552610 | |
dc.identifier.issn | 00989258 | |
dc.identifier.uri | http://scholarbank.nus.edu.sg/handle/10635/78865 | |
dc.language.iso | en | |
dc.publisher | Association for Consumer Research | |
dc.type | Article | |
dc.contributor.department | PSYCHOLOGY | |
dc.description.sourcetitle | Advances in Consumer Research | |
dc.description.volume | 35 | |
dc.description.page | 782-783 | |
dc.identifier.isiut | NOT_IN_WOS | |
dc.published.state | Published | |
Appears in Collections: | Staff Publications |
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