Please use this identifier to cite or link to this item:
|Title:||Handy broker: An intelligent product-brokering agent for m-commerce applications with user preference tracking|
|Authors:||Guan, S. |
|Source:||Guan, S.,Ngoo, C.S.,Zhu, F. (2002). Handy broker: An intelligent product-brokering agent for m-commerce applications with user preference tracking. Electronic Commerce Research and Applications 1 (3-4) : 314-330. ScholarBank@NUS Repository. https://doi.org/10.1016/S1567-4223(02)00023-6|
|Abstract:||One of the potential applications for agent-based systems is m-commerce. A lot of research has been done on making such systems intelligent to personalize their services for users. In most systems, user-supplied keywords are generally used to help generate profiles for users. In this paper, an evolutionary ontology-based product-brokering agent has been designed for m-commerce applications. It uses an evaluation function to represent a user's preference instead of the usual keyword-based profile. By using genetic algorithms, the agent tracks the user's preferences for a particular product by tuning some parameters inside its evaluation function. A prototype called 'Handy Broker' has been implemented in Java and the results obtained from our experiments look promising for m-commerce use. © 2002 Published by Elsevier Science B.V.|
|Source Title:||Electronic Commerce Research and Applications|
|Appears in Collections:||Staff Publications|
Show full item record
Files in This Item:
There are no files associated with this item.
checked on Dec 12, 2017
checked on Dec 8, 2017
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.