Please use this identifier to cite or link to this item: https://doi.org/10.1016/j.ibusrev.2011.11.009
Title: Balancing growth across geographic diversification and product diversification: A contingency approach
Authors: Hashai, N.
Delios, A. 
Keywords: Balancing growth
Geographic diversification
Japan
Product diversification
Issue Date: 2012
Citation: Hashai, N., Delios, A. (2012). Balancing growth across geographic diversification and product diversification: A contingency approach. International Business Review 21 (6) : 1052-1064. ScholarBank@NUS Repository. https://doi.org/10.1016/j.ibusrev.2011.11.009
Abstract: We theorize that firms simultaneously seek to balance their growth across both the geographic and product diversification domains. To achieve this balance, businesses commonly adopt a strategy of expanding an under-diversified direction at the expense of an over-diversified one. Accordingly, we depict geographic diversification and product diversification as being an endogenous relationship, from which we hypothesize that firms that have under-diversified in a given direction and over-diversified in the other will expand the former at the expense of the latter. Meanwhile, firms that have under-diversified in both directions will expand both diversification paths, while firms that have over-diversified in both directions will contract in both diversification routes. We investigate these predicted relationships and show them empirically using a sample of leading Japanese multinationals in the 1990-2000 period. © 2011 Elsevier Ltd.
Source Title: International Business Review
URI: http://scholarbank.nus.edu.sg/handle/10635/44736
ISSN: 09695931
DOI: 10.1016/j.ibusrev.2011.11.009
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