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Title: The Role of Power Distance and Explanation Facility in Online Bargaining Utilizing Software Agents
Authors: Lim, J. 
Keywords: Culture
Negotiation support systems
Online bargaining
Power distance
Software agents
Issue Date: 2004
Source: Lim, J. (2004). The Role of Power Distance and Explanation Facility in Online Bargaining Utilizing Software Agents. Journal of Global Information Management 12 (2) : 27-43. ScholarBank@NUS Repository.
Abstract: Online transactions have become increasingly popular and deserve greater attention from a research perspective. Whereas there are various aspects of online transactions, this study specifically examined an online bargaining scenario utilizing software agents. User's performance and attitudes were studied in a 2×2 factorial-design experiment. The independent variables were power distance (a dimension of culture)-for reasons associated with increasing and irresistible globalization, and explanation facility-for its conjecturable benefits in helping users to better understand and work with their software agents. Results showed these factors to have an interaction effect on task performance; as well, explanation facility exhibited main effects on trust and satisfaction. The findings have implications for system designers and builders; they also help managers in tailoring their expectations on what technology can deliver-under which conditions.
Source Title: Journal of Global Information Management
ISSN: 10627375
Appears in Collections:Staff Publications

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