Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/42764
Title: Investigating the role of presence in collaborative online shopping
Authors: Zhu, L.
Benbasat, I.
Jiang, Z.J. 
Keywords: Collaboration
Collaborative online shopping
Continuance intention
Social presence
Telepresence
Issue Date: 2006
Source: Zhu, L.,Benbasat, I.,Jiang, Z.J. (2006). Investigating the role of presence in collaborative online shopping. Association for Information Systems - 12th Americas Conference On Information Systems, AMCIS 2006 5 : 2940-2949. ScholarBank@NUS Repository.
Abstract: A large number of studies investigating business-to-consumer e-commerce have focused exclusively on online shopping by individuals, although consumers often desire to conduct their shopping activities with others. This study has therefore attempted to study collaborative online shopping by looking at two types of presence that are of particular relevance to this context, namely, telepresence and social presence. Telepresence is one's mental state in which a shopper feels physically present within a virtual shopping store, while social presence refers to the degree to which a medium allows a shopper to establish personal connection with his/her shopping buddies. A model is developed to explain how telepresence and social presence jointly affect consumers' continuance intention to use collaborative shopping, through the mediating effects of perceived usefulness and shopping enjoyment. The model was tested in a survey and was supported by the empirical results.
Source Title: Association for Information Systems - 12th Americas Conference On Information Systems, AMCIS 2006
URI: http://scholarbank.nus.edu.sg/handle/10635/42764
ISBN: 9781604236262
Appears in Collections:Staff Publications

Show full item record
Files in This Item:
There are no files associated with this item.

Page view(s)

46
checked on Dec 9, 2017

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.