Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/27811
Title: E-Negotiation systems: A theoretical framework and empirical investigation
Authors: YANG YINPING
Keywords: bargaining and negotiation; electronic negotiations; NSS; intelligent agents; experiment
Issue Date: 8-Apr-2008
Source: YANG YINPING (2008-04-08). E-Negotiation systems: A theoretical framework and empirical investigation. ScholarBank@NUS Repository.
Abstract: Recent advancements in information and communication technologies and growth of online marketplaces have triggered a surge of interest in the topic of electronic negotiations. This dissertation centers on the successful design and evaluation of advanced negotiation support technologies through the development of a theoretical framework and subsequent empirical investigation. System prototypes featuring key e-Negotiation functionalities (i.e., decision support, communication support, and automation) are implemented, followed by a series of experimental studies utilizing factorial design. Together, the experimental results suggest that e-Negotiation systems have significant effectiveness and efficacy when situated in appropriate settings. In addition, a field study is carried out as an effort to step beyond laboratory experiments by inquiring practitionersb perceptions of e-Negotiation technologies in a B2B e-market context. The dissertation is concluded by synthesizing key research findings, discussing high-level methodological challenges, as well as envisioning the future of e-Negotiation technologies in global e-marketplaces.
URI: http://scholarbank.nus.edu.sg/handle/10635/27811
Appears in Collections:Ph.D Theses (Open)

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