Please use this identifier to cite or link to this item:
https://doi.org/10.1080/01446193.2016.1211719
| Title: | Marketing importance and marketing performance measurement of architecture firms in Singapore: An Exploratory Study | Authors: | Sui Pheng Low Shang Gao Mohammad Matin Mohdari |
Issue Date: | 4-Aug-2016 | Publisher: | Taylor & Francis | Citation: | Sui Pheng Low, Shang Gao, Mohammad Matin Mohdari (2016-08-04). Marketing importance and marketing performance measurement of architecture firms in Singapore: An Exploratory Study. Construction Management and Economics 34 (11) : 739-750. ScholarBank@NUS Repository. https://doi.org/10.1080/01446193.2016.1211719 | Source Title: | Construction Management and Economics | URI: | http://scholarbank.nus.edu.sg/handle/10635/141467 | ISSN: | 0144-6193 | DOI: | 10.1080/01446193.2016.1211719 |
| Appears in Collections: | Staff Publications Elements |
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