Please use this identifier to cite or link to this item: https://doi.org/10.1080/01446193.2016.1211719
Title: Marketing importance and marketing performance measurement of architecture firms in Singapore: An Exploratory Study
Authors: Sui Pheng Low 
Shang Gao
Mohammad Matin Mohdari
Issue Date: 4-Aug-2016
Publisher: Taylor & Francis
Citation: Sui Pheng Low, Shang Gao, Mohammad Matin Mohdari (2016-08-04). Marketing importance and marketing performance measurement of architecture firms in Singapore: An Exploratory Study. Construction Management and Economics 34 (11) : 739-750. ScholarBank@NUS Repository. https://doi.org/10.1080/01446193.2016.1211719
Source Title: Construction Management and Economics
URI: http://scholarbank.nus.edu.sg/handle/10635/141467
ISSN: 0144-6193
DOI: 10.1080/01446193.2016.1211719
Appears in Collections:Staff Publications

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