Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/140363
Title: Designing service guarantees : is full satisfaction the best you can guarantee
Authors: Wirtz, Jochen 
Kum, Doreen 
Issue Date: Jul-1999
Citation: Wirtz, Jochen, Kum, Doreen (1999-07). Designing service guarantees : is full satisfaction the best you can guarantee. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1999-056 : 1-24. ScholarBank@NUS Repository.
Series/Report no.: Research Paper Series; 1999-056
Source Title: Research Paper Series (National University of Singapore. Faculty of Business Administration); 1999-056
URI: http://scholarbank.nus.edu.sg/handle/10635/140363
Appears in Collections:Staff Publications

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