Please use this identifier to cite or link to this item: http://scholarbank.nus.edu.sg/handle/10635/122833
Title: "BE WITH ME": CUTE TECHNOLOGY AND THE SIMULATION OF AFFECT
Authors: GN HONG ZHAN, JOEL
Keywords: aesthetics, affect, cuteness, media studies, philosophy
Issue Date: 31-Jul-2015
Citation: GN HONG ZHAN, JOEL (2015-07-31). "BE WITH ME": CUTE TECHNOLOGY AND THE SIMULATION OF AFFECT. ScholarBank@NUS Repository.
Abstract: This thesis examines the aesthetic of cuteness and its augmentation of biological forms. Through augmentation, I posit that cuteness is an affective device, because it bridges the gap between the otherness of the object and its human subject. Since cuteness is also applied in the design of various artificial objects, I propose that the aesthetic can be regarded as a form of short-hand, or technology that renders the object as approachable and lovable. My work draws on critical theory to illustrate how cuteness encompasses ambiguities of a post-social milieu, where humans have come to share intimate and even indispensable connections with the objects they consume.
URI: http://scholarbank.nus.edu.sg/handle/10635/122833
Appears in Collections:Ph.D Theses (Open)

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