1. ScholarBank@NUS

Lee Khai Sheang

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Profile

Full Name
Lee Khai Sheang
(not current staff)
Variants
Lee, K.S.
 
Main Affiliation
 
Faculty
 
Email
fbaleeks@nus.edu.sg
 

Publications

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Results 1-15 of 15 (Search time: 0.013 seconds).

Issue DateTitleAuthor(s)
1May-1999Advanced sale of service capacities : impact of price sensitivity to supply on optimal pricing and capacity allocationsLee, Khai Sheang ; Ng, Irene C. L.
2Feb-1999An integrative frame work of preemption strategiesLee, Khai Sheang ; Ng, Irene C. L.
3Sep-1998Country and entry mode strategies under bounded rationality : insights from the Shapley value conceptLee, Khai Sheang ; Tan Soo Jiuan ; Narasimhan, Chakravarthi
4Sep-1998Dealing with resource disadvantage : generic strategies for SMEsLee, Khai Sheang ; Lim, Guan Hua ; Tan Soo Jiuan 
5Oct-1998Deterring aggressive reactions from bigger firms : use of strategic moves by SMEsTan, Soo Jiuan ; Lee, Khai Sheang ; Lim, Guan Hua 
6Jul-1998Examining the strategic role of unused service capacity - a theory-in-use approachNg, Irene C. L.; Wirtz, Jochen ; Lee, Khai Sheang 
7Oct-1999Family businesses : the succession dilemmaLee, Khai Sheang ; Lim, Guan Hua ; Tan Soo Jiuan 
8Oct-1998Limitations of conventional strategy frameworks when applied to SMEs : lessons from a case studyLee, Khai Sheang ; Lim, Guan Hua ; Tan Soo Jiuan 
9Sep-1998Overcoming the hybrid brand woes of bi-national productsTan, Soo Jiuan ; Lee, Khai Sheang ; Lim, Guan Hua 
10Apr-1999Should a firm with a reputation for outstanding service quality offer a service guaranteeWirtz, Jochen ; Kum, Doreen ; Lee, Khai Sheang 
11Feb-1999Single versus multiple source purchasing strategyLee, Khai Sheang ; Keh, Hean Tat ; Chung, Tuck Siong
12Oct-1998SMEs market entry strategy : substitution instead of nichingLim, Guan Hua ; Tan, Soo Jiuan ; Lee, Khai Sheang 
13Oct-1998Strategic alliance as an entry strategy into markets dominated by major corporationsLee, Khai Sheang ; Lim, Guan Hua ; Tan Soo Jiuan 
14Sep-1998Sun Tzu on battlegrounds and strategies : seven managerial rules for successful market targeting and penetration strategies for SMEsTan, Soo Jiuan ; Lee, Khai Sheang ; Lim, Guan Hua 
15Jan-1999The impact of consumer product knowledge on prices of credence goods : an analysis in the context of the antiques marketSim, Siew Lien; Lee, Khai Sheang ; Wirtz, Jochen